Fiat...Lux
Par Benjamin Martin-Tardivat le jeudi 26 juin 2008, 08:13 - Lire une image - Lien permanent
Newspapers and Television report recent troubles of Italian carmaker FIAT
with the Chinese government regarding the advertising of FIAT's new car - the
Lancia Delta.

On Friday, the company from Turin officially admitted that such advertising may
"offend the sensibility of the Chinese nation" but the disputed movie is not
intended to interfere with the political system of any country, especially the
People's Republic of China. FIAT's spokesperson told the news that FIAT will
continue to promote its car and they will not withdraw this controversial ad
from their marketing campaign.
Spot Lancia Delta avec Richard Gere (46s)