Investing in Europe IP (1)
Par Benjamin Martin-Tardivat le mercredi 11 février 2009, 06:32 - Bienvenue - Lien permanent
Be courageous. I have seen many depressions in business.
Always America has emerged from these stronger and moreprosperous.
Be brave as your fathers before you.
Have faith!
Go forward!”

Thomas Alva Edison 1847-1931
Most famous American Inventor who, singly or jointly, held a world record 1.093
patents.
"Imagination is more important than knowledge"
Albert Einstein's preference for imagination over knowledge is a starting
point, because IP is based on the power of imagination. Einstein understood
that it is the ability to stand on an existing foundation of accepted
knowledge, and yet see beyond to the next frontier of discovery that is the
source of personal, cultural and economic advancement.
Intellectual property is a term increasingly in use today, but still little
understood. To most people it remains an obscure legal concept of little
relevance to every-day life. However, intellectual capital is the most valuable
asset of many companies and economies today and will be the driving force
behind future economic growth.
Because of the value of IP, IP management is becoming a major element in
corporate business management . IP managers help to accumulate hefty corporate
IP asset portfolios, for use in mergers and acquisitions, joint ventures,
cooperative R&D agreements, and licensing agreements, in much the same way
as product managers help to build up product portfolios.
IP Asset Portfolios are developed strategically, targeting cluster areas based
on product and technology markets and cross-licensing opportunities. Companies
are forging alliances with each other in order to heighten the value of their
IP assets and to obtain mutually beneficial competitive advantages through
cross licensing. Often such alliances will give the companies involved
substantially increased clout in their particular field of technology, allowing
them to support technological standards in a particular field that interact
with their IP in such as way as to confer a competitive advantage.